Inside Small Business | Small Business & Home Business Marketing

I just started my small business - is PR something I should be thinking about now or put on hold?

It’s never too early to think about PR – your reputation and image is something that starts as soon as the business does. Your image and reputation will also need time to grow; there is no such thing as an overnight success. In most cases, the earlier you start the better because it’s very difficult to get attention from the media if you seem to have come out of nowhere. Cultivating those relationships and developing the bedrock of a PR plan in the early stages will greatly help you when you have significant news to share.

           

Posted on Friday, April 18th, 2008 at 1:25 pm and is filed under Boardroom, Public Relations. You can follow any responses to this entry through the RSS 2.0 feed.